I am a Wardrobe Stylist, Producer, Lifestyle Blogger, Brand Developer, Creative Director, TV & Event Host, and Small Business Champion. Based in Charleston, South Carolina, I help clients feel beautiful from the inside out and successfully position lifestyle brands in the local and global markets through content creation and social media.

In a world where consumers are bombarded by marketing, my creativity, authenticity, and integrity cut through the noise.  


My career in fashion began in the early 90's in Miami and then NYC, where I assisted celebrity stylists working on major ad campaigns for brands such as Victoria’s Secret, Levi’s, GAP and Tommy Hilfiger; styling for Jennifer Lopez, Prince, The Rock, Janet Jackson, the cast of Sex in the City, Cindy Crawford, and Christie Brinkley. 

Eventually, I developed my own clientele with major brands including Maybelline, L’Oreal, Nautica, Sony, J Records, Electra, Getty Images and more. I was also the in-house stylist for editorial spreads at Maxim, Stuff, and Blender magazines, and worked with high profile clients such as Sienna Miller and Ines Rivero and music artists such as Ludacris, Amerie, and Marc Anthony. 
In 2004 I moved to Charleston, South Carolina with my husband Gustavo, where I opened the city’s first streetwear boutique B’zar and sneaker boutique Suite Sole. After five years in retail, I closed my shop and became the Costume Buyer for Army Wives Lifetime's #1 rated show. From there it was a natural transition back to freelance styling and I launched my blog in 2013. My blog covers fashion, food, travel, home décor, and family. I am also the host of "Fashion Friday", a regular fashion segment on the local ABC lifestyle show, Lowcountry Live. My passion is helping people experience the transformative magic of fashion and design in their everyday lives. As a trusted influencer and stylist in Charleston, I continue to work with both local and national brands on small and large scale productions.

  clients & collaborations

 

MEDIA

Target 
Belk
Macy's
Walmart
VISA
Toyota
Martha Stewart
Williams Sonoma
QVC
Le Crueset
Buick
Budweiser
SOS Makeup Kit
The Balanced Bra Co.
Laudi Vidni
Kiawah River
The Charles
Pink Chicken
Go Daddy
California Closets
Nickelodeon
Diff Eyewear
SEE Eyewear
Friedrich's Optik
Wrangler
Lilla P
Spartina 449
BlueMercury
Rodan + Fields
Refinery 29
Southern Comfort
Bravazzi
Natalie's OJ
Morph Clothing
Croghan's Jewel Box
Mt. Pleasant Towne Center
Freshfields Village
Citadel Mall
Candy Shop Vintage
Taxidermy
Holst + Lee
Woodhouse Day Spa
Brackish 
ibu
Charleston Shoe Company
Margerite & Motte
Sunvow
J. Melissa Designs
Kiawah Island Real Estate




Travel & Leisure
Southern Living
The Rake
Marie Claire
South Magazine
Lowcountry Live
Charleston Magazine
Charleston Style & Design
Where Magazine
The Face
Local Palate
Scout Guide Charleston
The Post And Courier
Lowcountry Parent
Explore Charleston
Skirt




Hotels

Zero George
Sea Pines Resort
Wild Dunes
Bennett
Bella Grace
Andell Inn
Emeline
The Dewberry
Restoration
Vendue
The Spectator
Belmond Charleston Place
King Charles Inn
The Tides
The King and Prince
Seafarer Inn